Outdoorsy

I joined Outdoorsy as Head of Design to grow and lead Guest and Host teams across product design, user research, and content design.

Product Design, Leadership

2020-2021

About

Outdoorsy is the worlds leading marketplace for connecting people through RVs to explore the great outdoors.

About the work

Summary

I led and built the Product Design function at Outdoorsy. Over the course of 18 months, I was able to scale the team from 2 product designers to 8+ across UX Research and Content Design. My team shipped multiple high-impact projects that were key business drivers through 2020-2021.

Team

8 Product Designers 1 UX Researcher 1 Content Designer

By the numbers

+50%

Adoption

Review collection rate

+6%

Conversion

New renter trips

59

NPS

Net Promoter Score (+6)

+5%

Retention

Trip cancellation rate